About Us

Company History
As a practitioner in the Fitness arena, Natalie Daniels firstly being a mother herself found that there is a general lack of fitness programmes for pre and post natals. She is a qualified group fitness instructor with HFPA, Health and Fitness Professional Academy. She was one of the well acclaimed Preggi bellies SA instructors and then later in 2018 started her own fitness programme Fitmumz. In initial research we also found that when females are actively involved in their pregnancy journey it enables them to fully enjoy pregnancy process and fitness. It is this research that lead us to believe that we will make a difference in the way females engage throughout and post pregnancy. Natalie’s experience of being a mother herself has enabled her to fully understand the joys of motherhood fitness and create a platform for other mothers

Purpose statement
To encourage all women to stay active and be intentional about their wellness and have a positive impact on their lifestyle

Aims
• To encourage a healthy mother, healthy pregnancy and healthy baby culture through fitness
• To provide a safe space for pre and post-natal ladies to experience fun with fitness.
• To attract more ladies for fitness during pregnancy.

Values
Integrity – Communicate openly. Be honest.
Customer satisfaction – Be responsive. Deliver Quality.
Ownership – Be empowered. Be decisive.
Teamwork – Respect others. Offer support.
Commitment – Demonstrate dependability. Be reliable.
Results – Stay focused provide valuable classes.
Flexibility – Embrace change. Foster innovation.

Company goals & objectives
1. Provide quality service to all our clients
2. Raise the bar for training standards across the market.
3. Engage with staff on their level to evoke better understanding of pregnancy.
4. Create entertaining and fun filled fitness experiences through interactive sessions with other mothers.

Professionals & Advisors
Dr Etti Berkley - Preggi Bellies SA
Janice/ Jayson Safela – HFPA Health and Fitness Professional Academy
Dr Salma Isaacs – Rondebosch Medical Centre/ Christiaan Branard
Dr Jeeva and partner- Melomed Gatesville
Zahra Domingo- Bosch X Studio

Book Now